Mention vs. Citation
Mention means the brand appears. Citation means the domain is used as a source.
Why it matters
Mundus separates both states in AI Citation Check because visibility without source status is less reliable.
What it does not prove
A citation is a point-in-time observation in a tested answer. It is not a ranking position and guarantees neither a click nor trust.
Practical example
Example: the brand appears in the answer text, but the source list contains only other domains. This is recorded as mention-only, not citation.
Written and methodologically reviewed by Suat Aytac, founder of Mundus. These definitions describe the Mundus measurement logic and its evidence boundaries.
FAQ
Why does Mention vs. Citation matter?
Mundus separates both states in AI Citation Check because visibility without source status is less reliable.
How does Mundus measure it?
Mundus documents per answer whether the domain is absent, only mentioned or cited as a source.